Oct. 24, 2023 ▪ by moTV.eu
Why is it gaining popularity?
Today, the difficult task of getting content rights has not been resolved, and as many have had issues with the number of users being too low, OTT rights, and what DRM will protect the content, all this together makes it very difficult to acquire and negotiate quality content for operators and small ISPs
I like to use an example of an operator in the region we currently work with, they were able to negotiate the content rights and use our OTT/IPTV platform as a white label, today it has grown to 1.4 million end users with more than 100 ISPs and small and medium cable operators connected to their platform, all this was done in less than 4 years. This is the ideal scenario, but do you think you are ready to make that jump-start?
The task of becoming a White Label is not as difficult as many people believe, first, you will need content rights, and local servers with our specifications that can support our platform.
To start, let's talk about what is a White Label.
Here I give you an example that I read recently from a Marketing company that I have been following for a couple of months now, Innovan.do:
“What is Ibuprofen for you apart from medication? private label, main brand? In the case of ibuprofen, we are talking about the fact that it is the technical and real name of a molecule that is used in pharmacology. In the pill that we take when prescribed by the doctor, it usually comes with other products mixed to enhance its effect. But what matters here is not a brand. In fact, if you have a container on hand, you will see that behind ibuprofen, as a last name, it usually has the name of the laboratory that makes it." 1.
As you can see, a White Label is the CORE of the business, the interesting thing is that the costs can be seen as a joint venture and that each added vendor becomes a partner in the project since the main client's investment would be in Capex, this can be easily monetized and resold to ISP's or Cable Operators as an Opex model, offering a full end to end solution, making your ARR steady per customer added to the platform. The more end users grow, the more it becomes a win-win for everyone.
I like to use the example of the 20 000 licenses:
If the Capex model is worth around 160 000 USD including the cost of the software and the 20 000 licenses, but let's say you manage to partner up with 5 clients who use your platform with the content included, and you charge them 5 USD per license, it will leave a monthly income of 100 000 USD, not only do you recover the investment in the third month, but additionally it becomes an extremely lucrative business.
This business model is becoming more and more popular In Latin America, the main Operator will solve the problem of the small and medium-sized companies, not having to negotiate directly with the programmers and saving in the initial setup.
With our White Label you can achieve this and much more, we not only reach ISPs or cable operators, but we also reach content creators, universities, and hotels with the Hospitality model.
Benefits of a White Label
I conclude with a question, Would you take acetaminophen?
Oct. 2, 2023 ▪ by moTV.eu
Let's meet at the Nextv Mexico conference September 3-4, 2023.
What can you look forward to:
Sep. 22, 2023 ▪ by moTV.eu
Are you ready to make the most important financial decision for your company? In this article, we will resolve some doubts about which model is best suited to your needs, your capital, and your long-term financial vision.
We are all clear that when it comes to acquiring property, the same questions will always haunt us, do I buy or rent? But have you wondered, what is the best or for whom is it better to buy or rent? The banks with their annual interest rates show a clear sign that they will take the biggest cut with our money to reinvest, and it is no secret to anyone that large companies today have adopted this same model business. Why? Because it works, and that's where the Opex model starts from.
Today we see more and more companies that provide IPTV/OTT services charging only with the Opex model to their final customers to secure their ARR (Annual Recurring Revenue) with contracts of 3 to 5 years, but in reality who benefits from this model, the end customer or the company selling its services?
Let's give an example, if I buy an IPTV/OTT platform in an Opex model, for 20,000 licenses at 1.20 dollars, that would be 24,000 dollars per month, which is the average seen today in the competition. The good news for many is that you do not have to pay for a setup fee, but if you do the calculations without counting the costs of SLAs or the maintenance of each live App for a 3-year contract, we are talking about a cost of 864,000 dollars to keep your platform up and running.
Now, if I tell you that the Capex model does not have to be as expensive as everyone imagines and banks are not always the enemy. Would believe me? I’m not saying one model is better than the other, it is about understanding the CORE of the business to make the best decision.
To simplify it, let me set an example of a Capex model; the cost for the three years for the same 20,000 licenses will cost around $100,000 vs. $864,000, which model will you choose? You may wonder, but where is the hidden cost, there simply isn't any!
In the Capex model, there is always a setup cost, these costs can vary with moTV between $35,000 to $60,000 depending on the size of the project, so if we calculate a Capex project with us for 3 years, for an amount of $60,000 for the software and $100,000 for the 20,000 licenses the total will cost around $160,000 versus $864,000, still cheaper right?
This is where the experts in economics will say, that it is better not to put all the eggs in the same basket, but what if in this case, the basket is a Bank, let's use this scenario, our Capex model platform has a cost of $160,000 and let's say you have 30% saved to invest, that’s 48,000 dollars, you would have to ask for a bank loan of $112,000 and let’s say you finance it for 5 years, the monthly payments will be around 1,866 dollars, that is still lower than paying $24,000 a month.
Nowadays, the experts in economy recommend not investing all at once, to leave more capital and invest in other projects, but if we are smart and learn how to use banks to our benefit, and not as an enemy, or better yet, get an investor for the project, in this case, is as if you were buying a Capex model, with Opex payments.
Ultimately, we want to choose what gives us more financial stability in the medium and in the long term, and that is only defined by the current financial situation of your company.
Jul. 31, 2023 ▪ by moTV.eu
Join Us at the 2023 IBC Conference and discover game-changing innovations, explore new business models and also network with influential decision-makers.
Let's talk about Technology & Business opportunities.IBC 2023
May 2, 2023 ▪ by moTV.eu
Industry leaders guide your creative content journey with hands-on technical learning on 16-18 May 2023 at Dubai World Trade Centre. Main sections: CONTENT CREATION ▪ PRODUCTION & BROADCAST ▪ SATELLITE & DISTRIBUTION.
Come to see inspiring speakers, groundbreaking mentors, and revolutionary startups.CABSAT 2023
Apr. 21, 2023 ▪ by moTV.eu
How innovation and technology are transforming the telecommunications industry.
Join our team at the 2023 APTC Show, schedule meeting with Lorena via email right now ✎ Send message.
Apr. 12, 2023 ▪ by moTV.eu
The 2023 NAB Show Centennial will be the pinnacle for all in the global broadcast, media and entertainment industry.
Join our team at the 2023 NAB Show, schedule meeting with Radim via email right now ✎ Send message.NAB Show 2023
Jan 23, 2023 ▪ by moTV.eu
Visit us in Cartagena during the Andinalink show from 6. 3. till 9. 3. 2023. Are you interested in a full IPTV / OTT platform come and have a chat with us. We will gladly show you our Complete Eco System with local content and advanced monitoring. If you are an ISP and don’t have content - don’t worry, together with our partner Youcast we are able to provide a full solution including Colombian local content. Come to see us on stand L37 and we will tell you how fast you can have your own applications up and running.
Aug 15, 2022 ▪ by moTV.eu
Monetising original content via OTT platforms.
Jun 24, 2022 ▪ by moTV.eu
Let's meet up at the global crossroads of the media, entertainment and technology industries. We'll be at IBC 2022, the place where you'll find the best in content and technology.
Feb 09, 2022 ▪ by moTV.eu
Would you like to know more about our solution? Take advantage of this unique opportunity to visit us in Colombia this year. Our team is looking forward to seeing you at our booth n. 66!
Jan 26, 2022 ▪ by moTV.eu
Offer your viewers something more!
Background playback and PIP feature allow viewers to play video or listen to the radio even when they minimize the OTT application. We have also updated the UI to separate TV channels and radio channels.
Nov 24, 2021 ▪ by moTV.eu
We're proud to present brand new application for AppleTV. We have developed this application according to all the new Apple standards. With this application, you will notice fast channel zapping, more intuitive control and better coordination.
Since AppleTV only supports FairPlay and we do understand the importance of securing content using DRM, so we've integrated it with Apple FairPlay.
Sep 18, 2020 ▪ by moTV.eu
Inform your customer with any kind of message or simply help the customer with his device troubleshooting remotely.
Push notifications offers you these types of services:
Jan 02, 2020 ▪ by moTV.eu
Cloud service to other partners, who are interested to offer their customers Pay-TV with all the features you have.
Multi-vendor service offers:
The platform is fully extendable as you grow!
Aug 21, 2019 ▪ by moTV.eu
moTV advert plug-in ingests targeted advertisement across all platforms in web TV / STB / Android, iOS app anytime and anywhere. Ui management of this plug-in is through the web browser for the PAY TV OPERATOR AS well as for advertising agency.
Business model is based on revenue share.
Upload Advert videos
Upload static image
Targeted Ads (according to SMS)
Insert Google Ads
Playback of the Ads is un-skippable
Aug 15, 2019 ▪ by moTV.eu
Advanced content discovery and recommendation solution, delivers personalized content based on your user's interests and viewing habits.
The system collects relevant data about customer's assets, users, and business requirements and in return delivers metadata enrichment, personalization, and data analytics services.
Recommendation engine delivers personalization in real time through a single moTV API. It can be delivered as a cloud service or as a software for local (on-site) installations or a combination of both.
Jun 22, 2019 ▪ by moTV.eu
Video on Demand (Vod) allows users to watch video content of their choice whenever they want, rather than at scheduled broadcast time. VoD can be offered as a stand-alone app with the possible extension for live TV and vice versa.
Customers can choose the packages on websites.
May 18, 2019 ▪ by moTV.eu
The moTV platform provides various analytics for pay TV provider to collect statistics across all devices running on the platform and display in the MW on the dashboard with the possible download.
Between most used statistics to collect and display in the dashboard screen are most watched content, device distribution and content distribution and its time period.
These statistics are set by default in the MW dashboard and they bring highly valuable informations from all devices.
* Other statistics can be set upon request by pay TV providers.
Mar 22, 2019 ▪ by moTV.eu
Mozaic provide great source of channel monitoring for operators.
Mozaic can be:
HW requirements: 2x mosaic 3x3 on Nvidia quadro P 5000